8 Reasons Why Social Amplification Efforts Fail

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– Brad Yeater
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Social amplification through employee advocacy in social media is an incredibly powerful marketing tactic, but it isn’t foolproof. There are eight major obstacles to success where social media amplification is concerned. Any one of these issues has the potential to diminish the success of your employee social engagement program, or even derail it entirely. To make it easy on you, we have brought them all together for you in one place.

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